Debbie Marchok, vice president of marketing, The Eli’s Cheesecake Company, Chicago, IL. talks about the trends within both retail and foodservice. “Foodservice continues to focus on traditional desserts like cheesecake, layer cakes and dessert bars, with an emphasis on menu selection and meals-to-go. Retail demand for pre-packaged cheesecakes continues to be strong in the in-store bakery.” The company was inspired by ‘free-from’ ingredient statements as part of the clean label trend and this May will be launching their NEW Eli’s Chi-Town Single Serve Cheesecakes made with no artificial flavors, colors or preservatives. The products are individually wrapped in a custom container and ready to sell. It comes in five flavors: Original Plain, Chocolate Chip, Strawberry Swirl, Cookies & Cream, and Blueberry Swirl, and will be available in both foodservice and retail.