Piab
Piab has launched a new, customer-centric website. The Piab.com website is one of Piab’s most important customer facing touchpoints. With more than 650,000 users each year, Piab decided to up the ante on both the visual identity and the user experience of the new website. Through countless internal and external interviews, Piab has created an even more customer-centric website, which focuses on existing customers as well as exploring users.